Twassistant Puts Principles First in Newly Released Social Responsibility Commitment

Twassistant Grows Emerging Economies By Hiring The Middle Class

December 18, 2014 (Toronto, Ontario) – A Toronto start-up that makes staff from developing economies accessible to local small businesses has committed to “always doing the right thing, even at the expense of profits and success”. According to their newly released social commitment, available at, global equality, transparency, and measurable improvement are principles that come first before profits.

In emerging economies such as India, the Philippines, Kenya, Pakistan, and Indonesia, the middle class is a powerful engine of sustainable growth that drives the reduction of poverty. Through the hiring of global staff at fair wages, Twassistant is working towards global equality that allows equal opportunity for everyone, regardless of their place of birth.

“This social responsibility commitment publicly states the values that have always been at the heart of why we exist.” stated Keith Brink, the CEO and co-founder of Twassistant. “When the middle class flourishes, the country will flourish, and global equality is that much closer to being a reality.”

Twassistant has committed to creating measurable outcomes for their social responsibility goals and maintaining transparency throughout the process. Over the coming months, they will be releasing their practical goals and opening up their company for external scrutiny. “With the help of our external advisors and internal objectives,” Brink says, “we will continue to move forward in making the world more open and equal for everyone.”


Twassistant makes what the world can do accessible with talented, low-cost teams from around the world. Based out of Toronto, Canada, and employing staff from all over the world, Twassistant helps clients grow their businesses and free up their time by hiring a reliable virtual assistant to take care of their data entry, social media, web development, graphic design, bookkeeping, and more. Twassistant can be found online at